Sure, they're doing this for the better good -- each algorithm tweak brings us one step closer to more relevant search results, after all. However, there is still some secrets here - how exactly they evaluate a website and ultimately determines which sites to show for which search queries.
With that being said, there are a number of SEO tools out there -- some free, some paid -- that help you to look at your own site the way that Google sees it.
These SEO tools are critical to your organic search strategy because they allow you to focus on the elements of your site that Google deems important. In this post, we'll walk through 13 such tools that all help you run a site analysis like a marketer ... and a Google bot.
SEO Tools
Google's Webmaster Tools
Ahrefs
HubSpot's Website Grader
Check My Links
BuzzStream
Moz's Pro Tools
UpCity's SEO Report Card
Woorank
SEMrush
Screaming Frog's SEO Spider
Found's SEO Audit Tool
Remove'em
Varvy's SEO Overview Tool
With that being said, there are a number of SEO tools out there -- some free, some paid -- that help you to look at your own site the way that Google sees it.
These SEO tools are critical to your organic search strategy because they allow you to focus on the elements of your site that Google deems important. In this post, we'll walk through 13 such tools that all help you run a site analysis like a marketer ... and a Google bot.
SEO Tools
Google's Webmaster Tools
Ahrefs
HubSpot's Website Grader
Check My Links
BuzzStream
Moz's Pro Tools
UpCity's SEO Report Card
Woorank
SEMrush
Screaming Frog's SEO Spider
Found's SEO Audit Tool
Remove'em
Varvy's SEO Overview Tool
Ahrefs
ReplyDeleteWhile we’re on the topic of SEO, I wanted to mention Ahrefs. Ahrefs is a tool that allows you to do keyword research to ensure you’re targeting the best keywords with the highest traffic and lowest difficulty to rank for.
While this tool isn’t free or cheap, they do offer a free two-week trial. Alternatively, you can use their competitors like Moz or SEMrush (who also have free trials, hint hint). Whichever one you choose, if you’re serious about ranking on Google, I highly recommend a keyword research tool. Without them, you only have access to Google Keyword Planner, which doesn’t really help you find the right keywords.
Ahrefs
ReplyDeleteWhile we’re on the topic of SEO, I wanted to mention Ahrefs. Ahrefs is a tool that allows you to do keyword research to ensure you’re targeting the best keywords with the highest traffic and lowest difficulty to rank for.
While this tool isn’t free or cheap, they do offer a free two-week trial. Alternatively, you can use their competitors like Moz or SEMrush (who also have free trials, hint hint). Whichever one you choose, if you’re serious about ranking on Google, I highly recommend a keyword research tool. Without them, you only have access to Google Keyword Planner, which doesn’t really help you find the right keywords.
Ahrefs
ReplyDeleteWhile we’re on the topic of SEO, I wanted to mention Ahrefs. Ahrefs is a tool that allows you to do keyword research to ensure you’re targeting the best keywords with the highest traffic and lowest difficulty to rank for.
While this tool isn’t free or cheap, they do offer a free two-week trial. Alternatively, you can use their competitors like Moz or SEMrush (who also have free trials, hint hint). Whichever one you choose, if you’re serious about ranking on Google, I highly recommend a keyword research tool. Without them, you only have access to Google Keyword Planner, which doesn’t really help you find the right keywords.